Apple Cider Vinegar Shampoo for Itchy Scalp and Product Buildup – Finally, a Detox that doesn't suck. Get rid of product and hard water deposits, dirt and oil with this 1-2 week clarifying shampoo. Here's your new beginning, Detox Time - This cleansing shampoo uses chelating agents to help remove heavy metals, minerals and chlorine found in hard water that can cause hair color to fade, while apple cider vinegar removes flakes and debris, restoring volume, vibrancy and shine to hair. OUAI Means Yes – In that casual Parisian way. OUAI IRL is about being better. It's about having honest conversations with our community. It's about letting go of unrealistic expectations and embracing your flaws. Made for Effortless Routines - All OUAI hair care products, including this sulfate-free shampoo, are carefully designed to cut down on styling time and nourish the health of your hair. We put in the good stuff and leave out the bad stuff, never sacrificing quality. Live Your OUAI – OUAI offers user-friendly, luxury hair products at affordable prices — no need for a flashy staff. Wet your hair, lather with ACV shampoo and rinse thoroughly. Then use any OUAI conditioner to soften your squeaky clean strands. Ingredients Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium, Lauroyl Methyl Izethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Perfume (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar , Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate. , Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)